Skip to content
Monday, June 9, 2025
Cardiff University

Journalism, Media and Culture

the official JOMEC School blog – commentary, debate and opinion

  • Our school

Endorsement

Cultural Studies Sports Journalism 

Why have Real Madrid paid so much for Gareth Bale? It’s a commercial investment

September 2, 2013September 2, 2013 John Jewell Adidas, Endorsement, Gareth Bale, Image Rights, Real Madrid, Sponsorship

Posted by Dr John Jewell One of the most tedious but enduring stories of a summer packed with sporting incident has

Read more

Share this page

Share

Categories

Tags

24-hour news Advertising Andy Coulson BBC Boris Johnson Brexit British politics Broadcasting China Cinema Communication Community Journalism Daily Mail David Cameron Donald Trump Ed Miliband Edward Snowden Facebook GE2017 Gender General Election general election campaign Glenn Greenwald Immigration Jeremy Corbyn journalism Leveson inquiry media Middle East news News International ofcom phone hacking Politics Propaganda public relations Rupert Murdoch social media Sponsorship Syria Television The Guardian The Sun Twitter Wales

Archives

Copyright © 2025 Journalism, Media and Culture. All rights reserved.
Theme: ColorMag by ThemeGrill. Powered by WordPress.