The World Cup of Brands part 5: Brazil, FIFA and where does all money go?
Posted by : Dr John Jewell The focus of this series of articles has predominantly been upon advertising, brands and, to some extent,
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The World Cup of Brands part 4: Ronaldo brands it like Beckham
Posted by : Dr John Jewell When Cristiano Ronaldo scored the last goal in Real Madrid’s extra time Champions league final
Read moreThe World Cup of Brands part 3: Adidas v Nike and Coke v Pepsi
Posted by : Dr John Jewell Whilst the possibilities of the biggest hitters in world football meeting each other in
Read moreThe World Cup of Brands part 2: Water breaks and Ad breaks.
Posted by : Dr John Jewell In February of this year the world governing body of football, FIFA, announced that
Read moreThe World Cup of Brands part 1: Meet the Sponsors
Posted by: Dr John Jewell As the domestic football season draws to a close, thoughts inevitably turn to World Cup 2014.
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